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Nature's Seed Privacy Policy

Welcome to the Nature’s Seed website. Because your privacy is very important to us, we want you to understand our practices with regard to collecting and using your information both online and offline and the steps we take to safeguard it. This statement applies to personally identifiable information collected from our customers. When this Privacy Policy uses the term "personally identifiable information," we mean information that identifies a particular individual, such as the individual’s name, postal address, e-mail address, credit card number, and telephone number. When other information, such as, for example, consumer product preferences, or number of children, is directly associated with personally identifiable information, this other information also becomes personally identifiable information for purposes of this Privacy Policy. Personally identifiable information is sometimes referred to in this Privacy Policy as "personal information."

Please read this policy carefully to understand our policies and practices regarding your personal information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time (see Policy Changes). Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

We welcome any and all questions and feedback. For privacy-related issues, please contact us at:

Nature’s Seed
1697 West 2100 North
Lehi, Utah 84043
801-701-9446
[email protected]

Minors Under the Age of 18

Our Website is not intended for minors under 18 years of age. No one under age 18 may provide any personal information to or on the Website. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information on this Website or through any of its features, register on the Website, make any purchases through the Website, use any of the interactive or public comment features of this Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us via email at [email protected]

California residents under 16 years of age may have additional rights regarding the collection and sale of their personal information. Please see Your State Privacy Rights for more information.

Our Commitment to Privacy

Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our home page and at every point where personally identifiable information may be requested. This notice applies to all information collected from or submitted to the following Nature’s Seed web sites, but to make this notice easier to read we will use the term "our Web Site", which means NaturesSeed.com. Our Web Site contains links to other web sites operated by third parties. Nature’s Seed is not responsible for the privacy practices or policies of such third party web sites and this Notice does not apply to those web sites.

The Information We Collect About You and How We Collect It

We may collect personally identifiable information (including name, address, telephone number, e-mail address and, when necessary, credit card information) when you:

  • Place an order from our catalogs or on our Web site.
  • Make a purchase at one of our retail stores.
  • Return an item or make an exchange
  • Inquire about our services
  • Request a catalog
  • Create an account at NaturesSeed.com/customer/account/create/
  • Subscribe to any E-mail Newsletter we may make available
  • Opt in to our SMS text services
  • Participate in a marketing survey, promotion or event either online or offline. 

Information We Collect Through Automatic Data Collection Technologies

As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

  • Details of your visits to our Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website.
  • Information about your computer and internet connection, including your IP address, operating system, and browser type.

This information is not personally identifiable, and we do not combine this type of information with personally identifiable information. The information we collect automatically may only be statistical data and does not include personal information, but we may maintain it or associate it with personal information we collect in other ways or receive from third parties. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:

  • Estimate our audience size and usage patterns.
  • Store information about your preferences, allowing us to customize our Website according to your individual interests.
  • Speed up your searches.
  • Recognize you when you return to our Website.

Cookies

The technologies we use for this automatic data collection may include:

  • Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website.
  • Web Beacons. Pages of our Website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).

For further information, visit allaboutcookies.org.

How We Use Cookies

We use cookies in a range of ways to improve your experience on our website and with our app, including:

  • Keeping you signed in.
  • Understanding how you use our website.
  • Authentication: To manage user sessions and remember login credentials.
  • Personalization: To store user preferences, such as language settings, theme choices, or location preferences.
  • Analytics: To collect data on how users interact with our mobile app. This information helps us analyze user behavior, identify popular features, and make improvements based on user feedback.
  • Session Management: We will track user's interactions and settings throughout their session, ensuring a seamless and continuous experience.
  • Orders: We help keep track of items you put into your shopping cart, including when you have abandoned your cart, and this information is used to determine when to send cart reminder messages via SMS and/or email.

Types of Cookies We Use

There are a number of different types of cookies, however, our website uses:

  • Functionality – We use these cookies so that we recognize you on our website and remember your previously selected preferences. These could include what language you prefer and location you are in. A mix of first-party and third-party cookies are used.
  • Advertising – We use these cookies to collect information about your visit to our website, the content you viewed, the links you followed and information about your browser, device, and your IP address. We sometimes share some limited aspects of this data with third parties for advertising purposes. We may also share online data collected through cookies with our advertising partners. This means that when you visit another website, you may be shown advertising based on your browsing patterns on our website.

How to Manage Cookies

You can set your browser not to accept cookies, and the above website tells you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.

How We Use Your Information

Nature’s Seed only uses your personal information for specific purposes.

The personal information you provide to us when using our Web Site, such as your name, postal or e-mail address or telephone number will be kept confidential and used to process your order, manage your account, to support your customer relationship with Nature’s Seed, and to notify you of special offers, updated information and new products and services from Nature’s Seed, offers from third parties that we think may be of interest to you, or used by Nature’s Seed or third parties for the purpose of conducting market research or surveys on behalf of Nature’s Seed. Agents or contractors of Nature’s Seed who are given access to your personal information will be required to keep the information confidential and not use it for any other purpose than to carry out the services they are performing for Nature’s Seed. Nature’s Seed may enhance or merge your information collected at our Web Site with data from third parties for purposes of marketing products or services to you.

With respect to network advertising companies (companies that manage and provide advertising for numerous unrelated companies), to the extent that Nature’s Seed utilizes such advertising companies to provide advertisements on our Web Site, Nature’s Seed may provide them with your log-in name and any demographic information about you that we collect. Those advertising companies may combine that data with non-personally identifiable data collected by the advertising company from your computer solely for the purpose of delivering on our Web Site advertisements that are targeted to you.

Circumstances may arise where we are required to disclose your personal information to third parties for purposes other than to support your customer relationship with Nature’s Seed, such as in connection with a corporate divestiture or dissolution where we sell all or a portion of our business or assets (including our associated customer lists containing your personal information), or if disclosure is required by law or is pertinent to judicial or governmental investigations or proceedings.

You can opt out of receiving marketing from Nature’s Seed at any time.

We will send you information about our various products and services, or other products and services we feel may be of interest to you. Only Nature’s Seed (or agents or contractors working on behalf of Nature’s Seed and under confidentiality agreements) will send you these direct mailings and/or text messages. If you do not want to receive such mailings or messages, simply tell us when you give us your personal information. Or, at any time you can easily opt out of receiving further marketing from Nature’s Seed by emailing us at [email protected]

Disclosure of Your Information

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.

We may disclose personal information that we collect or you provide as described in this privacy policy:

  • To our subsidiaries and affiliates.
  • To contractors, service providers, and other third parties we use to support our business.
  • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Nature’s Seed assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Nature’s Seed about our Website users is among the assets transferred.
  • To third parties to market their products or services to you if you have not opted out of these disclosures. For more information, see Choices About How We Use and Disclose Your Information.
  • To fulfill the purpose for which you provide it.
  • For any other purpose disclosed by us when you provide the information.
  • With your consent.

We may also disclose your personal information:

  • To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
  • To enforce or apply our terms of use.
  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Company, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

  • Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.

We do not control third parties' collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

Residents of certain states, such as California, Nevada, Colorado, Connecticut, Virginia, and Utah may have additional personal information rights and choices. Please see Your State Privacy Rights for more information.

How We Store Your Data

We securely store your data utilizing Liquid Web for our server, which is in Lansing, Michigan. User account data is not shared or accessible by any organization or individual not affiliated and authorized by us. We generally retain your Information as long as reasonably necessary to provide you the Services or to comply with applicable law. However, even after you deactivate your account, we can retain copies of Information about you and any transactions or Services in which you may have participated for a period of time that is consistent with applicable law, applicable statute of limitations or as we believe is reasonably necessary to comply with applicable law, regulation, legal process, or governmental request, to detect or prevent fraud, to resolve disputes, to address problems with our Services, to assist with investigations, to enforce our Terms of Use or other applicable agreements or policies, or to take any other actions consistent with applicable law.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

Data Protection Rights

We would like to make sure you are fully aware of all your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request from us copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete information you believe is incomplete.

The right to erasure – You have the right to request that we erase your personal data, under certain conditions.

The right to restrict processing – You have the right to object to our processing of your personal data, under certain conditions.

The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us via email at [email protected].

Residents of certain states, such as California, Nevada, Colorado, Virginia, and Utah may have additional personal information rights and choices. Please see Your State Privacy Rights for more information.

Your State Privacy Rights

State consumer privacy laws may provide their residents with additional rights regarding our use of their personal information. Please see your State Privacy Rights for more information for your specific State.

To learn more about California residents' privacy rights, visit https://www.oag.ca.gove/privacy/ccpa.

Colorado, Connecticut, Virginia, and Utah each provide their state residents with rights to:

  • Confirm whether we process their personal information.
  • Access and delete certain personal information.
  • Data portability.
  • Opt-out of personal data processing for targeted advertising and sales.

Colorado, Connecticut, and Virginia also provide their state residents with rights to:

  • Correct inaccuracies in their personal information, taking into account the information's nature processing purpose.
  • Opt-out of profiling in furtherance of decisions that produce legal or similarly significant effects.

Nevada provides its residents with a limited right to opt-out of certain personal information sales.

Under Utah Code Annotated §§ 13-44-101 et seq, Utah residents are entitled to ask us for a notice identifying the categories of personal Information that we share with our affiliates and/or third parties for marketing purposes and providing contact information for such affiliates and/or third parties. If you are a Utah resident and would like a copy of this notice, please submit a request via email [email protected] or in writing to the following address: Nature’s Seed, 1697 West 2100 North, Lehi, UT 84043. We will respond to one request per Utah customer each year, and we do not respond to requests made by means other than as set forth above.

To exercise any of the rights set forth in this Section, please contact us via email at [email protected].

Policy Changes

From time to time, we may use customer information for unanticipated uses not previously disclosed in our privacy notice. If our information practices change, we will post these changes on our web site. We encourage you to review our privacy policy periodically. This policy was last updated on January 31, 2024.

Questions or Comments?

For questions, comments, or assistance, we invite you to contact us:

Nature’s Seed
[email protected]
1697 West 2100 North
Lehi, Utah 84043
801-701-9446
[email protected]

Legal Disclosures

It is possible that we will need to disclose information about you when required by law, subpoena, or other legal process or if we have a good faith belief that disclosure is reasonably necessary to (1) investigate, prevent, or take action regarding suspected or actual illegal activities or to assist government enforcement agencies; (2) enforce our agreements with you, (3) investigate and defend ourselves against any third-party claims or allegations, (4) protect the security or integrity of our Service (such as by sharing with companies facing similar threats); or (5) exercise or protect the rights and safety of the Nature’s Seed, our users, personnel, or others. We attempt to notify users about legal demands for their personal data when appropriate in our judgment, unless prohibited by law or court order or when the request is an emergency. We may dispute such demands when we believe, in our discretion, that the requests are overbroad, vague or lack proper authority, but we do not promise to challenge every demand.

Links to Other Sites

Occasionally we provide links on our web site to other sites we think you will enjoy. These sites operate independently of our Web Site and have established their own privacy and security policies. Nature’s Seed does not have any control over these sites’ privacy practices. For the best online experience, we strongly encourage you to review these policies at any site you visit.

Additional Topics of Interest

In addition to our Privacy Policy, read our and our Terms of Use.

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